Anyone who's been in sales a long time (or has seen Glengarry Glen Ross) knows the ABCs of sales as "Always Be Closing." My friend Jeffrey Gitomer created a list of other "Be Words" for using sales to brand your company. Although BeWord.com isn't a website for sales advice, all of Gitomer's Be Words are worthwhile when applied to any effort in life.
~ Jeffrey Gitomer's Sales "Be Words" ~
Be First Class
Be Top Quality
Be Easy To Do Business With
Click here to read Jeffrey's full article and see the Sales BeWords in-context.